Royston Blythe, Shrewsbury triumphed in the L’oreal Colour Trophy 2016


Royston, Nick and both our Shrewsbury & Wolverhampton teams travelled to London on Monday 13th June to support our two teams of finalists that were competing in the prestigious L’oreal Colour Trophy!  It was a spectacular event and we were in the mood to celebrate when Welsh Nick and Jade were unveiled as North West Regional Winners.  Their winning look was judged by a panel of  the industries expert stylists including Errol Douglas MB, Richard Ward and Adam Reed.


The event was hosted by Radio 1’s Nick Grimshaw and the 1500-strong audience event held in the  ballroom at the InterContinental London at The O2, saw the finest hairdressers in the industry join for an wonderful evening of entertainment and inspiration.

hairdressers“Our vision was a modern vintage style, inspired by Prada & Gucci in the 1970’s. Think Studio 54 clothes & disco dancing!  The Purdy was a defining look from that era (made famous by Joanna Lumley).  We wanted to create a look that made a statement, that’s a classic yet completely on trend.  We believe this is the perfect embodiment of fashion’s new mood – the aluminium twist and metallic violet tones added that edge to the soft, yet strong, iconic, feminine hairstyle.”

“Our model was amazing and the extent of the transformation caught everyone’s attention.  Up & coming designer Jacob Nuttall supplied the sensational, sparkly dress which ultimately completed the spangly 70’s vibe & dramatised the feel.”6 2 L'oreal Colour Trophy WInners 2016



L'oreal Colour Trophy WInners