Dawn Ward Loves Her Rapture Hair Extensions – find out why!

Dawn Ward, like many of our salon guests, is a huge fan of Rapture Hair Extensions!

Dawn (whose inbox is regularly flooded with questions about her fabulous locks)  has been visiting our salons in Wolverhampton and Shrewsbury for more than a decade.   

If you’re on a never-ending quest for luscious, healthy, longer or fuller locks, you may be intrigued to find out more about why Dawn Ward chooses Rapture Hair by Royston Blythe.

Dawn Ward Hairdressers Hair Extensions

Only last week, Dawn posted her latest her hair transformation on Instagram and received over 6,000 likes, countless messages to find out more about her favourite destination hairdressers and what it is about Rapture that makes them the best hair extensions she has ever used.

Firstly, we talk to Dawn Ward’s hairdresser Nicholas Tucker who has been part of the team at our Shrewsbury Salon since the day we opened.

Q/.  Nick, you have a little black book full of loyal and long-term celebrity clients who clearly love the way you do their hair!  What is it that makes Rapture Hair such a popular choice?

Nicholas Tucker, Royston Blythe features in OK Mag

A/. Rapture are popular with celebrities because they are so fast to apply, the hair quality is fantastic and there is a superb choice of colour.  Clients like Dawn and Gemma Collins are seriously 24/7 – they are really inspirational and successful characters and their lives never stop.  Dawn’s a businesswoman running a number of businesses as well as being a superstar hands-on mum of four!  She needs hair extensions that are quick to apply, easy to look after when she’s at home or on holiday and most importantly, they need to look super-natural and be of the best quality. 

Q/. How long has Dawn been using Rapture Hair?  Is overuse of hair extensions not damaging for her real hair?

A/. Dawn has been using Rapture continuously for over 5 years and is a massive fan.  The brilliant thing about Rapture Hair that it is proven to cause absolutely no damage to existing hair.  The company work with  Eva Proudman MIT, a much sought after Hair Loss Expert and Trichologist who continually develops their education and products to ensure that clients experience no damage to hair or scalp.  This makes Rapture the very best hair extensions for client’s who wish to wear them long term.  Not only do the extensions cause absolutely no damage,  they also protect the real hair and therefore encourage healthier hair and faster growth.

Q/.  Gemma Collins is also a huge Rapture Fan…..she paid tribute to your hairdressing and her hair extensions a number of times whilst she was starring in Dancing On Ice.  Why are Rapture Gemma’s brand of choice?

Gema Collins Hairdresser


A/. It’s a similar answer, Gemma Collins needs hair extensions that are fast to apply, look fabulous without causing any damage to her natural hair.  Gemma loves that Rapture protect her own hair and really help with her hair growth!

So what does Dawn have to say about her favourite hairdressers and Rapture Hair Extensions?

‘I often get asked to try other hair extensions.  For me it’s not about PR or paid posts, my Instagram is about being real and honest!  I’ve tried so many hair extension companies over the years
I’ve used Rapture Hair for the last 5 years.  I WOULD NOT, FOR ANY MONEY, CHANGE’  Dawn adds  ‘It’s all about quality, making my life easier and that’s what I get with Rapture Hair:  quality, easy to blow dry and amazing hair which is more important to me than promoting another brand that I don’t believe in.  So that’s right I don’t get paid to say this it’s the truth Rapture hair is honestly the only extensions I could recommend!

Are you looking for hair extensions and keen to find out more about Rapture?  Call our hair salons in Wolverhampton or Shrewsbury and we will organise a consultation with one of our extensions specialists.